Super Bowl Commercials

Super Bowl commercials are the most expensive form of advertising a company can buy on American television. Super Bowl commercials are watched by over 90 million people each year. The media and large fan base pay close attention to Super Bowl commercials and give the advertising campaign and company a much desired national spotlight. One reason these ads are so heavily scrutinized (and often criticized) is because Super Bowl commercials cost 2.6 million dollars for only a thirty second spot.

Super Bowl commercials are the the pinnacle of American copy write and marketing, certainly the highest honor for a company whose Superbowl commercial was a hit, and a lot of pressure for the project manager.

Watching Commercials During The Super Bowl

Not everybody watches Super Bowl commercials, however, and it's not just because many Americans would rather get up and stretch, refill on snacks or even tune into other channels. Some Super Bowl viewers have Tivo, and would rather skip over commercials or rewind to previous commercials they enjoyed. Though the Super Bowl is watched outside of America, in other countries Super Bowl ads usually do not play. Instead, local advertising is purchased at much lower prices and much less prestige. This is mainly because American football is not as popular overseas – the Super Bowl and its accompanying commercials are a genuine piece of Americana!

Memorable Super Bowl TV Commercials

Some of the most famous Super Bowl commercials of all time include advertising spots for Xerox and Brother Dominic in 1977, Coca Cola's 1979 as with “Mean Joe” Greene tossing a jersey to a young Coke-drinking fan, the Big Brother 1984 parody of IBM for the Apple Macintosh, that was directed by Ridley Scott (fresh off the success of “Alien” and “Blade Runner”). This commercial is frequently voted as the greatest commercial of all time by entities such as Advertising Age and TV Guide.

The Budweiser Super Bowl commercials were the talk of 1995 and 2003. These Super Bowl commercials featured ribiting frogs making their beer preferences known to the world, and in 2003, an arctic zebra and a man watching the famous Budweiser Clydesdale's feet, at which remarks are made, “That referee's a jackass”, and “No, I think he's a zebra.” Other famous commercials included the Levitra Superbowl commercial and CBS Superbowl commercials.

Where To Watch Super Bowl Commercials

Where can you go to watch Super Bowl XXXV commercials or any Super Bowl including the best advertising campaigns of the 80s and 90s? Now with the emergence of You Tube and My Space Internet users can share Superbowl comercials from the past, present and future. For once, copyright laws do not apply here since Super Bowl comercials are made to be seen for free. Superbowl commericals advertise a company's name and as everybody knows, all publicity is good. Super Bowl commericals are all part of the Super Bowl experience, a buttered piece of American culture!